Prime Financial Group Ltd

Prime Financial Group Limited, together with its subsidiaries, provides capital and asset management services in Australia. It operates in two segments, Wealth and Business. The company offers wealth management, including financial planning, retirement and planning, superannuation advice, life insurance, investment advice, and wholesale investment options; wholesale property investment; alternative asset management; private credit and alternatives; and self-managed super funds establishment, advice, administration, and compliance services.. It also provides accounting and business advisory, such as accounting and tax compliance, CFO advisory, research and development tax incentives, small to medium enterprise advisory, and valuation, as well as director, management advisory, and board services; virtual CFO services, budgeting and forecasting, cash flow management, management reporting, tax-ready financials, and bookkeeping services; grants and remuneration services; and capital and corporate advisory comprising merger and acquisition advisory, corporate development, remuneration consulting, and employee share plan management, as well as capital raising, debt, and equity markets. The company was formerly known as AVFM Ltd. and changed its name to Prime Financial Group Limited in January 2007. Prime Financial Group Limited was incorporated in 1965 and is headquartered in Southbank, Australia.